A small business website is a cornerstone for digital marketing and the online presence of a business. Yet, amazingly enough, almost 30% of small businesses don’t have a website. This post will explore the benefits of a website for a small business and how a website helps build your business and brand. A key reason […]
Decoding ChatGPT’s Success: 40 ChatGPT Statistics You Need to Know (December 2023)
The world of AI is evolving rapidly, and a key driver in 2023 has been the OpenAI ChatGPT chatbot. To provide some perspective on the amazing growth of this artificial intelligence chatbot, I’ve compiled 40 ChatGPT Statistics that look at the numbers behind the growth. 2023 may be looked back on as The Year of […]
SEO Page Titles, SEO Descriptions, Meta Tags, Meta Data Explained
How does Google know how to rank a web page from my website in the search results? Seems like a simple enough question. After all Google processes billions of searches every day. However, two of the key elements that Google looks at – SEO Page Titles and SEO Meta Descriptions – are not actually visible […]
Trademark Registration and Usage Essentials For Small Businesses
Establishing a strong and recognizable brand is a crucial element for business success. Trademark registration is one of the most effective steps in building your brand. Do you have a registered trademark for your business? If not, you may wonder, “Do I need one“? For a small regional business or a new startup, registering a […]
AI for Small Business – Where to Begin
Are you feeling overwhelmed by the potential of artificial intelligence? This introduction to AI for small business explores ways you can begin to navigate the AI tech waters without a significant investment or lengthy learning curve. Artificial intelligence is no longer a far-off concept from a sci-fi movie. It’s here, it’s now, and it’s transforming […]
Technical SEO 101: A Beginner’s Guide to Better Website Performance
Technical SEO can seem intimidating and complex, but it doesn’t have to be. In this technical SEO guide we’ll break down the basics and show you how to optimize your website for better performance and search engine rankings. Introduction to Technical SEO 101 Technical SEO occupies an important and valuable position in the success of […]
SEO Keywords – 7 Things Every Business Should Know
SEO keywords are an essential part of a business marketing strategy. From SEO, to pay-per-click ads, to social media and content marketing, keywords are a crucial element in success. Keywords also play an pivotal role for a website to rank effectively in Google and other search engines. However, ranking well in the Search Engine Results […]
Reasons Google Search Results Vary Dramatically
A common question about Google search results is “Why do Google search results look different” even when using the same exact search words or phrase?” Even when using the same computer, phone, or tablet? Many users, especially those not well-versed in Google’s mysterious and ever-changing search algorithm, may attribute this to simple error. However, these […]
Boosting Your Web Presence – The Essential Role of A Business Blog
We have heard a question more than a few times here at Web Presence Solutions: “I have a business website; do I need a blog for my business?” A related question is, “Should a blog be part of my business marketing strategy?” Our answer is almost always: “Yes, you should have a blog on your […]
Business Website Usability – 4 Things You Should Know
For many businesses website usability is an afterthought. Don’t make that mistake! A website is the digital face of your business. Having an intuitive, user-friendly website improves the customer experience and builds trust in your brand. Consequently, optimizing your website for visitor usability should be a top priority for your business. A highly usable website […]